Page 6 - National Poultry Newspaper

PHA education and training plans
A few demonstrators dressed as giant chickens to bring attention to the issue.
Battery cages protest
A PROTEST was held outside NSW Parlia- ment House on Novem- ber 26 calling on Adam Marshall the NSW Agriculture Minister to support a proposed phase out of battery cages for hens.
animal welfare groups World Animal Protec- tion, Animals Australia and Humane Society International Australia about the need for indus- try reform.
every year, with less space than an A4 piece of paper.
This comes as recent documents revealed Ad- am Marshall was going against the advice of his own department and op- posing new hen welfare standards before he had even seen them.
World Animal Protec- tion campaign manager Rochelle Flood said, “It’s safe to say MP Ad- am Marshall has been left with egg on his face after showing his com- plete lack of genuine consideration on this is- sue, opposing new hen welfare standards in March, before even see- ing them.”
“Right now, the Minis- ter is blatantly ignoring expert advice and putting at risk a national process for hen welfare reform, blindly supporting the cage egg industry and a cruel and outdated indus- try practice.
Over sixty supporters came together to hear from Abigail Boyd from the NSW Greens, Emma Hurst from the Animal Justice Party, alongside
“This is as more than nine million layer hens suffer in battery cages
“NSW has the most layer hens of any Aus- tralian state, and its sup- port is crucial to ensur- ing new welfare stand- ards are adopted,” Ms Flood said.
“Our politicians need to realise that the public don’t want to see layer hens in cages.
POULTRY Hub Austral- ia plans to maximise the value of research, edu- cation and training for the Australian poultry industry.
pate in hands-on activi- ties.
fect of variables and as a consequence the cost of a broiler.
awarded but were delayed and will hopefully be able to be used in early 2022.
A few ways we are plan- ning to do this include:
PHA has been working with researchers to cre- ate a suite of short two to three-minute videos to show the latest research being undertaken.
The short course is de- signed for allied poultry industries and includes a series of modules cover- ing feed ingredients, feed evaluation, animal nutri- ent requirements, feed formulation and issues in conducting research used in the industry and how poultry feeds are formu- lated.
• Developing education programs that foster en- gagement in the poultry industry
With the pandemic, it was turned into an online event.
• Initiating programs that build capacity within the Australian poultry in- dustry
Once all the videos are finished, everyone will be able to gain a quick snapshot into the research going on within the in- dustry.
There were 33 competi- tion participants and the event generated eight vid- eo entries.
• Building a suite of training resources for up- skilling of people across all sectors of the poultry industry.
Poultry Hub Australia has also recently released an app for high school students.
At the moment, we are working on how to deliver the content and are work- ing towards it being avail- able early next year.
This event was well re- ceived and will be consid- ered for the future.
It has been difficult in 2021 to meet these ob- jectives but with careful consideration and many adjustments we were able to undertake some activi- ties.
With the Chicken Growth Simulator, stu- dents can see the effects of lighting, temperature and crude protein on a particular age of broiler.
PHA had grand plans to run various programs this year but, due to COV- ID-19, had to change these to suit the situation.
Poultry Hub Australia is excited for the future and what it holds as Australia slowly starts to re-open.
The education compo- nent started well this year, with classroom visits and students coming to the University of New Eng- land for experience days.
They can change the variable and see what af- fect it will have on both live and carcass weight.
A ‘meet the media’ workshop was run for researchers to work with journalists to discuss what they do and what they are looking for in story con- tent.
We want to continue with the programs we had planned for this year, and the following are still in the pipeline:
We were able to engage students from a wide va- riety of backgrounds and ages.
Students can also see the cost of producing that particular bird.
Forty-three researchers participated, comment- ing that it was extremely worthwhile.
• The researcher train- ing program developed for researchers to undertake training that refines skills relevant to producing and extending research out- comes for the poultry in- dustry in Australia
During these visits, stu- dents were able to partici-
We are hoping this app will provide teachers with an additional tool that can be used to show the ef-
Travel scholarships were
• Undergraduate place- ment scholarships are one to four weeks in duration and students participate in a work placement within the industry
New SBA sales and
Hopefully in the near future we will be able to continue this format of engagement.
And PHA is also work- ing on a short course.
The Chook Chat Hack was originally conceived as a face-to-face event that would provide high level engagement between university students and the Australian poultry sector.
Poultry Hub Australia plan to develop education programs that foster engagement in the poultry industry.
Damien obtained a Bach- elor of Business Ag Com- merce in 2000 and various other qualifications.
“I plan to focus on en- hancing the customer expe- rience and interaction with SBA.
• Undergraduate re- search scholarships where students undertake a role in a poultry indus- try research project that is being completed by an experienced poultry re- searcher.
marketing manager
PHA also wants to build on the learning materi- als we have – meeting the needs of educators and building a suite of inter- active learning materials for all ages to promote the Australian poultry in- dustry.
SPECIALISED Breeders Australia announced re- cently that Damien Kelly will join the company in the position of sales and marketing manager.
domestic and international customers – it was impor- tant that we secured a high calibre sales and market- ing professional to fill this critical vacancy.”
perience and has been in- strumental in working with his team and customer base to grow long lasting suc- cessful partnerships.
We are looking forward to 2022 and hoping it will be a more ‘normal’ year with many events planned.
Carissa Anderson PHA
SBA chief executive of- ficer Eugene Viljoen said, “As SBA embarks on a new journey after joining the EW Group – driving accel- erated genetic gains to our
“His vast sales and mar- keting experience will be invaluable as SBA contin- ues to evolve,” Mr Viljoen said.
“I look forward to con- tributing to the supply of high-quality livestock for egg farmers across Aus- tralia.
Damien will take overall responsibility for the sales and marketing function at SBA from mid-December 2021.
“We are delighted to wel- come Damien to our busi- ness.
Regarding his new ap- pointment Damien said, “I’m excited to be joining SBA – a company with ac- cess to the best layer genet- ics available globally.”
In 2005, he joined Lienert Australia – now known as Alltech Lienert Australia – where he held a variety of roles across Australia and New Zealand, culminating in managing southern Aus- tralian and New Zealand monogastric and aquacul- ture sales.
“Having the best genetics and the best service offer- ing in Australia will ce- ment our place as market leaders.”
He has broad business ex-
Damien will be based in the head office of Special- ised Breeders Australia lo- cated in central Victoria.
Page 6 – National Poultry Newspaper, December 2021
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