National Poultry Newspaper

Phone: 07 4697 3344 • Fax 07 4697 3532
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NATIONAL
Vol 4. No. 3 March 2021 National Poultry Newspaper PO Box 162 Wynnum 4178 Phone (07) 3286 1833 Email ben@collins.media
An RSPCA approved farming scheme meat chicken enjoying a dust bath.
RSPCA approved chicken now found under the golden arches
THE RSPCA welcomes the news that from Feb- ruary 17 all chicken used by McDonald’s Austral- ia will be sourced from higher welfare RSPCA approved farms.
lions of Australian meat chickens every year.
ards are based on animal welfare science, RSPCA policy and leading farm- ing practices in Australia and overseas.
suppliers have been par- ticipating in the RSPCA approved farming scheme for a number of years.”
RSPCA Australia chief executive officer Richard Mussell said the move by McDonald’s Australia will have a profound im- pact on the lives of mil-
“We applaud McDon- ald’s Australia for choos- ing to source chicken raised to higher welfare standards,” Mr Mussell said.
In addition, RSPCA ap- proved farms undergo a robust certification pro- cess, which includes regu- lar on-farm assessments.
The announcement of RSPCA approved chicken at McDonald’s Australia follows the well-known brand’s transition to cage- free eggs in 2017, dem- onstrating the business’s commitment to making food farmed to higher welfare standards more accessible to Australian consumers.
RSPCA Australia chief executive officer Richard Mussell.
The RSPCA’s stand-
“As part of this, the ma- jority of farms linked to McDonald’s key chicken
Find out more by visit- ing rspcaapproved.org.au
“For chickens to have a good quality of life, they need an environment that meets their physical and behavioural needs.
Brands sourcing from RSPCA approved farms have traceability systems in place to track product from point of sale right back to the farm.
“By sourcing from farms participating in the RSPCA approved farming scheme, McDonald’s Aus- tralia is showing a strong commitment to animal welfare and supporting farming practices that are raising the bar for animal welfare.”
Mr Mussell said that the announcement by McDonald’s Australia is a result of a decade-long collaboration with the RSPCA.
“At the end of the day, consumers can make all the difference,” Mr Mus- sell said.
Being RSPCA approved means that chicken used by McDonald’s has come from farms where birds are raised to the RSPCA’s detailed animal welfare standards.
“The RSPCA has been assisting McDonald’s Australia for a decade in their efforts to improve animal welfare in their supply chains,” he said.
“By choosing food farmed to higher welfare standards when at home and dining out, everyday Australians are having a big impact on the future of how animals are farmed in Australia.”
Poultry industry awards
OUR new website is now live!
Check out all the fea- tures and content.
We have uploaded all our research reports and also all the research re- ports from the 14 suc- cessful years of the Poultry CRC.
You can use the search function to find the ar- eas you are interested in or go straight to the research tab at poultry hub.org
ence Poster Olympics were established in 2012 by Professor Ala Tabor.
CSIRO and the Queens- land Department of Ag- riculture and Fisheries.
This month I had the pleasure of being part of the University of Queensland’s Animal Science Olympics.
In previous years the competition had attract- ed more than 50 par- ticipants – both higher- degree research students and early career re- searchers in animal sci- ence from different UQ schools and institutes,
Together with Agri- Futures and Australian Eggs, we sponsored two awards.
Run by Queensland Alliance for Agriculture and Food Innovation Centre for Animal Sci- ence, the Animal Sci-
The first award for in- novation for the poultry industries, with a $1,500 prize and specifically
by TAMSYN CROWLEY Director
* continued P3
The presenters and prize winners from the animal science Olympics. Pat Blackall, Lida Omaleki (on-screen), Tamsyn Crowley (on-screen), Ala Tabor and Annaleise Wilson.
The room full of posters at the Animal Science Olympics.
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